TRAN QUANG MINH
Digital Marketing / Performance Ads
Minh Tran - Digital Marketing expert with 9+ years of experience. I help businesses grow through data-driven strategies and innovative campaigns.
- up to 500% revenue growth
- 3K→120K organic traffic/month
- 10 industries · 4 markets
HIGHLIGHTS
KEY ACHIEVEMENTS
Minh Tran - Digital Marketing expert with 9+ years of experience. I help businesses grow through data-driven strategies and innovative campaigns.
500%
Revenue growth
Kyna English · ROAS 140%→190%
3K→120K
Organic traffic / month
Mecsu · in 9 months
ROAS >300%
Multi-channel ads
DND International Eye Hospital
9+ years
Digital Marketing
10 industries · 4 markets
EXPERTISE
BY PROFICIENCY
Score reflects years active and delivery volume — every figure below is traceable to the Work Experience section.
Paid Ads
Primary channels · daily, at scale
- Facebook Ads95%
8 yrs · 10 projects · ROAS >300% (DND) · +180% revenue (Kyna)
- Google Ads90%
6 yrs · 5 projects · +500% revenue · ROAS 140%→190% (Kyna)
- TikTok Ads80%
2 yrs · 3 projects · Livestream Ads +20% orders (QH Distribution)
Additional experience
GPT AdsAccount setup and campaign launch at QH Distribution.
Organic & Tracking
Traffic and measurement
- SEO90%
9 yrs · 7 projects · 3K→120K traffic in 9 months (Mecsu)
- Tracking (GTM / Pixels / CAPI)85%
6 yrs · 3 projects · GTM / Pixels / CAPI across 3 companies
- Analytics80%
6 yrs · 4 projects · Real-time ads dashboard (Vercel + Supabase)
Data & Automation
Reporting and workflow
- Data (Excel / SQL / Looker Studio)75%
5 yrs · 4 projects · Looker Studio reporting · Google Apps Script
- AI skill (GPT, Claude, Gemini)85%
2 yrs · 2 projects · AI chatbot on OpenClaw for FAQ + ads analysis
- Automation (Make / Apps Script)75%
2 yrs · 2 projects · Automated reporting pipeline (Sheets + Script)
Social & Platforms
Local and professional channels
- Zalo OA / CocCoc / LinkedIn80%
4 yrs · 4 projects · Zalo OA · CocCoc · LinkedIn Ads (B2B Global)
Design & Web
Used as needed
- Photoshop / Canva / Video Editor70%
6 yrs · 5 projects · Ad creatives: image, video, landing pages
- HTML / CSS / JS / Wordpress65%
5 yrs · 4 projects · On-page SEO · schema · domain / hosting / SSL
WORK EXPERIENCE
Senior Digital Marketing
DND International Eye Hospital
Healthcare- ROAS >300%Multi-channel ads
- Multi-channel Ads: Average ROAS >300% across Facebook, Google, TikTok Ads (Message, Conversion, Lead Form). Planned monthly Performance & Branding budgets.
- Advertising & Livestream Tech: Set up livestream systems, ran real-time ads during hospital events/seminars to maximize views and conversions.
- Event Registration: Designed dedicated landing pages, deployed ads & seeding to drive registrations for hospital events and workshops.
- Analytics & Measurement: Tracked and reported ad performance periodically. Analyzed content trends to replicate high-converting concepts across campaign phases.
- Dashboard & Data Pipeline: Built a database and real-time ads visualization dashboard via Vercel & Supabase for accurate ROI measurement.
- AI Chatbot Development: Built an AI chatbot via the OpenClaw platform to automate FAQ responses and enable rapid ads data analysis.
- SEO & E-E-A-T Optimization: Executed on-page/holistic SEO for matquoctednd.vn; developed doctor profiles (Dr. Ha, Dr. Tuan) to strengthen hospital E-E-A-T credibility.
- Multi-platform Content Management: Distributed short & long-form videos across Facebook, TikTok, YouTube, Instagram, Zalo OA, Google Maps, Threads to boost organic reach.
- Seeding & Automated Replies: Ran targeted seeding campaigns in reputable laser vision correction communities and groups, and implemented automated replies to raise awareness for the hospital and doctors.
- Customer Care Scripts & Lead Allocation: Collaborated with the customer care team to develop chat scripts and automated message templates on Fanpage, Zalo OA, and TikTok; allocated leads to ensure the team had sufficient customers to follow up with.
Senior Performance Marketing
51Talk
Education- +50%Revenue
- -15%CPA
- 50UN Global participants
- 50% revenue growth and 15% lower CPA — ran Facebook Ads (Conversion, Messenger, Lead Gen) in the Vietnam market.
- 50 program participants — executed advertising for the United Nations (UN Global) project.
- A further 10% CPA reduction — supported the team on content tuned to the Vietnam market.
Senior Performance Marketing
ELSA Speak
Education- +145%Revenue · 3 markets
- +250%SEO traffic · Indonesia
- 145% revenue growth — ran Conversion Lead campaigns in the Vietnam, Thailand and Indonesia markets.
- 110% revenue growth — ran Facebook Messenger Ads in the Indonesia market.
- 250% traffic growth — implemented SEO for the Indonesia market.
- Planned and executed Email Marketing campaigns (using Braze and Zoho tools) in Indonesia and Taiwan markets.
- Managed a team of freelancers/interns for content creation.
Senior Digital Marketing
Kyna English
Education- +500%Revenue
- 140%→190%ROAS
- TOP 1Keyword ranking
- 500% revenue growth, ROAS from 140% to 190% — deployed Google Ads (Search, YouTube, Demand Gen, Performance Max) in the Vietnam, Thailand, Indonesia and Laos markets.
- 180% revenue growth, ROAS up 150% — ran Facebook Ads (Conversion, Messenger) in the Vietnam, Thailand and Indonesia markets.
- TOP 1 ranking for "học tiếng anh 1 kèm 1" (1-on-1 English learning) — implemented SEO in Vietnam, Thailand and Indonesia. Organic revenue accounted for 1-3% of total revenue.
- 50-150% revenue growth per year — collaborated with the Sales team to optimize consultation content.
- Set up Google Ads reporting using Google Data Studio.
- Managed tracking systems (Pixels/GTM/CAPI), Pancake (Chatbot), and Domain/Hosting/SSL.
- Created, managed, and developed content for Google Maps and YouTube Channel.
- Discussed strategies with Google/Facebook partners.
- Worked with Design/IT/UIUX teams to create ad content (images/videos/landing pages).
SEO Leader
Travel- +150%Organic traffic · 6 months
Digital Marketing Executive
Interior DesignSEO Lead Project
Advertising AgencyParttime Job / Freelancer
Performance Ads Freelancer
QH Distribution
Wholesale & Distribution- 95–99%Monthly lead KPI
- 22%→30%MQL rate
- +30%E-commerce traffic
Performance Ads Freelancer
Sollune
Fashion- ROAS 800%Shopee Ads
- ROAS 300%Facebook Messenger Ads
Performance Ads Freelancer
Portico and Bridge
Immigration- +50%Leads
Facebook Ads Freelancer
Cua Di
F&B- 50,000Reach / month · Da Nang
Performance Ads Freelancer
Newland USA
Immigration- +100%Leads
- +60%Closed deals
- >100%Seminar attendance KPI
SEO Leader
VietCham
ImmigrationInvestment & Legal- +70%Organic traffic
- TOP 3Keyword ranking · SG
Lecturer
Hoa Sen University
EducationSEO Leader
Mecsu
Interior Design- 3K→120KTraffic / month · 9 months
EDUCATION
Data Analyst Apply
11.2023200lab
Front End (HTML/CSS/JS/ReactJS)
1.2020 - 11.2020CyberSoft
UI/UX Website
07.2019 - 09.2019KeyFrame
Photoshop (Basic)
02.2019 - 05.2019KeyFrame
Creative Content
2.2019 - 09.2019Aim Academy
Digital Marketing
04.2017 - 07.2017Kent College
Business Administration
2.2015 - 4.2017TOPICA
Business Administration
4.2011 - 1.2015HUTECH
CAREER GOALS
Short-term
To leverage my expertise to drive significant growth for a forward-thinking company.
Long-term
To become a leading marketing strategist, shaping industry trends and mentoring future marketers.
REFERENCE
Pham Thi Dieu Uyen - ELSA Speak
Senior Performance Marketing
0368.391.552 - uyen.pham@elsanow.io
Vo Luynh Dan - Kyna English
Marketing Manager
0978.440.560 - dan.vo@kynaforkids.vn
Le Hong Hung - Forza Agency
SEO Leader
0932.297.101 - honghung1410@gmail.com
Hau Thi Mai Anh - NEWLAND USA
Brand Marketing
0945.632.711 - maianh27111999@gmail.com
LANGUAGES
Vietnamese
Native
English
Basic Knowledge
HOBBIES
Reading
Coffee
Music
CONTACT
Ho Chi Minh City, Vietnam
INDUSTRY
FAQ
FREQUENTLY ASKED QUESTIONS